VP Marketing & Social Media
Frank is a business communications specialist who has held positions in marketing, advertising, public relations, and journalism for a variety of companies, from Fortune 100 members to start ups. He specializes in marketing plan creation, brand establishment, lead generation and publicity campaign creation. Frank began his career in corporate communications with Merrill Lynch in New York.
Specialized in lead generation, brand development, search engine optimization (SEO) and social media. A MarCom jack-of-all-trades, Frank has worked for the Fortune 100 and technology start ups, as a Vice president of marketing, magazine writer, PR and Advertising exec, creative director, and everything in between. Schooled as a writer, self-taught graphic designer, and seasoned C-Level professional with extensive experience in high tech, online marketing and social media. Specialties include lead generation, search engine optimization (SEO), social media, PPC, inbound marketing, outbound email marketing, branding and identity, writing, design, and content creation. Frank has also been the editor of four business trade publications, and is a graduate of Boston University with a B.A. degree in English, and a minor in Communications. In 2004, Frank was named to the CMO Council, a highly influential organization of upper echelon marketing and brand decision-makers in the technology industry.